Name badges are suitable for corporate use in many ways. The usage of name badges is not restricted to the staff only but also to the members and attendees of a conference or promotional event.
Name Badge and Customer Relations
Better Communication - When your sales force or other team members are wearing a name badge, their introduction to the public becomes easy. Name Badge signifies the quality of communication between customers and company’s employees.
Great First Impressions - Wearing a name badge by your employees leaves a great impression on the customers. It not only helps in building impression and identification but also indicates the level of dedication of the employees towards their organisation as they wear the name badge all the time. It gives an immediate impression for the first meet with the potential customers.
Better Response - As the visitors or the customers know the names of each staff member looking at the badge, it becomes easier for them to reach for solving queries and inquiries. This impacts the sales and consequently on the revenue.
Team Spirit - Name badge given to each of your staff members evokes unity in them. They feel as a part of the company and unanimously work to achieve the goals of the company.
Instant Identification - A name badge helps in easily distinguishing the the team members, volunteers and visitors. This is also very helpful when there is a big crowd during an event. The process makes easier to identify the guests at the event and so on.
Promotion – Promotion of your brand is the main aim of organising an event. Including the company name and logo on the badge improves the brand identity. Name badges become a symbol of pride for the company. When the company takes pride in themselves, so do the customers.
A salesperson or staff member’s presentation leaves subtle messages to the customers. Name badge, being an important part of their presentation and identity shall be selected carefully. Following are some things to be considered while you select a name badge for your brand-
- Firstly, select the standard shape, size and colour of the name badge to give it a professional look.
- One can make a badge reusable by selecting badges made of plastic or metal or a laminated card in order to make it usable again.
- Proper attachments to match the quality of badges shall be considered The quality of attachments such as pins, magnetic clips or lanyards should also be considered.
- The manufacturing cost is also to be considered for the name badges as they will be purchased in bulk. Therefore, a variety of colours can be selected rather than only one.
- The name badges should be clear, attractive and eye-catching. Ensure that the name badge you select shall resonate with the theme of your company. A Name badge helps to market your company and also make a difference to the customers.
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This information it’s very helpful and important for me...
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